In our deli, we only use Hellman’s Mayo

“We appreciate the fact that Unilever does the best it can through discounts and Foodservice Rewards promotions” writes Deborah Richardson…

Our family has owned Leo’s Market & Deli for the last 27 years.

We are located in Claremont N.H. and make all our own food from scratch. Some of the items are Potato Salad, Macaroni Salad, Cole Slaw, Chicken & Rice Salad, and Seafood Salad. In our deli, we only use Hellman’s Mayo. We have tried other mayo in an effort to reduce the cost. We have found that the competition is just not able to match the rich creamy taste of Hellman’s Extra Heavy mayo. We have also let our customers do a taste test with the other mayo companies and they also prefer Hellman’s. Even though it raises the cost of our product our customers also agree that it is well worth it.

We appreciate the fact that Unilever does the best it can through discounts and Foodservice Rewards promotions to lower its cost to us.

Deborah Richardson
Chef/Owner
Leo’s Deli
Claremont NH

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NRA Fun with Iron Chef Jose Garces and French’s Foodservice

Iron Chef Jose Garces Serves up Food & Fun during NRA

Chef Jose Garces at Mercat a la planxa

We work hard at Foodservice Rewards, but we also take time to celebrate the fabulous foodservice industry.  During the NRA show this year, we enjoyed a delicious meal at Mercat a la planxa.   Pictured from left are Jo’el Ellis (French’s), Lisa Snider (Foodservice Rewards), Helia Santos (French’s) and Marty Malley (Foodservice Rewards).  It was a glowing example of restaurant foodservice done well!  Thank you Chef Garces! And, thank you French’s for your participation in Foodservice Rewards!

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“Peel” back Foodservice Rewards

Advance Foods promotes Foodservice Rewards participation using “Peel” creative and enrollment bonus

Operators logging onto the Advance Foods website can “peel” back any page and view a Foodservice Rewards “proud sponsor” label. 

Advance Foods Homepage

A “click” onto the label then provides a pop-up box to the “promotions” page on the Advance website where visitors receive more information about Foodservice Rewards as well as a bonus code for enrolling in the program.

Advance Foods Promotions Page

Kudos to Advance for showcasing their participation in Foodservice Rewards!  Remember, Foodservice Rewards will fund bonus points on behalf of any sponsor who wants to promote enrollment.

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Balancing purchasing, compliance, and cost

A chef is always balancing purchasing, compliance, and cost control. Your food supplier rep. is trying to sell you on their “house “ brand of a certain item…

I got turned on to Foodservice Rewards several years ago while working a seasonal chef gig at Raymond James Stadium, home of the NFL Tampa Bay Buccaneers. One of my fellow chefs had a pile of these yellow Foodservice Rewards stickers in his knife box and I asked him what were they and why did he collect them. Well he told me all the “Good Stuff” he had received from redeeming the stickers.

When the season finished, I moved on to an Executive Chef position with Doubletree Hotels & Suites. I was able to further my knowledge of the allure of Foodservice Rewards by visiting the website and learning about all the amazing products that are involved with the program. I also contacted my sales rep. from Sysco and several food brokers to gather more information.

I compared the “foodservicerewards.com” brands list with my corporate product compliance program and saw numerous opportunities in front of me. I can purchase the necessary products to meet purchasing compliance, run a good food cost, and receive Foodservice Reward as a bonus. The amount of brands and sponsors for food, cleaning products, and services gives a chef many options and selections for purchasing.

A chef is always balancing purchasing, compliance, and cost control. Your food supplier rep. is trying to sell you on their “house “ brand of a certain item. They talk up the benefits of purchasing a “no-name” item versus a national name brand. They do not always tell you that it’s their job to push the “house” brand for their sales contests or job compliance. BUT, when you weigh the benefits of a name brand product plus the benefits of Foodservice Rewards, it just makes sense to go with the quality choice of the selected sponsors and their brands.

The new website is great and so is the variety of rewards you can redeem your points for. I also enjoy the FSR Community and have joined several discussion groups.

Richard Ellman Chef
DNC Sport Service

 

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