35 Now 40 Distributors Participating

Today, Ben E. Keith became the 35th distributor to join Foodservice Rewards. Other participating Top 50 distributors include Ginsbergs, Wood Fruitticher, Feesers, Cash-Wa, J. Kings, Y. Hata, and PFG Virginia. See also the latest UniPro Member communications promoting the DSR incentive.

Today, Ben E. Keith became the 35th distributor to join Foodservice Rewards.

Other participating Top 50 distributors include Ginsbergs, Wood Fruitticher, Feesers, Cash-Wa, J. Kings, Y. Hata, and PFG Virginia.

See also the latest UniPro Member communications promoting the DSR incentive.

 

UniPro Fall Conference – WOW

Overwhelming response from distributors at the UniPro Fall Conference, Oct. 15-18! 98 meetings thanks to UniPro pre-show communications and a dozen over 20 distributorships have already registered for the DSR incentive component.

Overwhelming response from distributors at the UniPro Fall Conference, Oct. 15-18!

98 meetings thanks to UniPro pre-show communications and a dozen over 20 distributorships have already registered for the DSR incentive component.

 

Hiring and retention has replaced food prices as the top worry for restauranteurs

Tired of customers grinding down your food prices? Don’t reduce your margins; instead help operators reduce their labor costs

Tired of customers grinding down your food prices? Don’t reduce your margins; instead help operators reduce their labor costs.

According to the 2005 Datassential Operator Survey, when “decoding the profit and loss puzzle for your restaurant customers, it’s important to keep in mind that labor is nearly as large an expense as the food itself.”In fact, hiring and retention has replaced food prices as the top worry for restauranteurs”, says Hudson Riehle, Senior Researcher at the National Restaurant Association.

Operators want help managing the cost of their human assets, but few suppliers offer it. Introduce your customers to Foodservice Rewards – it earns them free gifts to recognize and reward staff and reduce the cost of running their operations.

 

A picture is worth 1,000 words

FSR has formed a marketing partnership with Unipro in which we’ll attend their distributor show, participate in newsletters and more…

A big note of thanks to Patti Pacella & Bob Komar for their interest in Foodservice Rewards as a value-added benefit to UniPro’s 300+ distributor members. We’ll launch the DSR incentive and operator loyalty program at their member conference in Dallas October 17th-19th.

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DSR enrollment strategy

Meet Brad Young, Nestle’s Division Business Manager for Sales Development and Trade Spend…


Meet Brad Young, Nestle’s Division Business Manager for Sales Development and Trade Spend. He’s helping spearhead the DSR incentive announced last sponsor meeting in which:


- DSR’s receive their own Foodservice Rewards accounts
- Receive kits containing personalized enrollment brochures
- Earn 250 points from participating sponsors for each newly enrolled operator
- Earn a % override from participating sponsors on reward codes entered by their customers

Timing for roll-out is mid-October and the DSR incentive will be open to all US and Canadian distributors. Additional details to follow as development progresses.

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