Kellogg’s Canada Live!

Kellogg’s Canada launched their cereal portfolio participation in Canada today, supported by email, direct mail, POS and a sweepstakes overlay…

We’re excited to announce that Kellogg’s Canada went live in Canada today – a big thanks to Tyler Aasness, Aaron Thompson and the entire operations team for their efforts.

Kellogg’s also launched a page on their website that includes sell sheets operators can download. For fun, you can also click on “francias” at the top-right of the screen and see the site in French.

To get them off to a great start, we’re mailing postcards to 4,000 operators who have participated in previous Kellogg’s promotions (English & French versions). We’re also sending eBlasts to all Canadian operators promoting a sweepstakes they can enter by redeeming Kellogg’s reward codes.

Aller le Canada!

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New Sponsors, Eh?

Kellogg’s and Smucker’s bring the number of manufacturers in the bilingual Canadian Foodservice Rewards program to eight…

Canadian_FlagWe’re pleased to announce a duo of new sponsors of the Canadian Foodservice Rewards program: Kellogg’s and Smucker’s bring the number of manufacturers in the bilingual Canadian Foodservice Rewards program to eight, with over 30 individual participating brands. Welcome!

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Bilingual Case Inserts Promoting Program

We now have 1,000 operators, 15 distributorships and 155 DSR’s enrolled in Canada and the number grows every day thanks to intiatives like this creative Nestle case insert.

We now have 1,000 operators, 15 distributorships and 155 DSR’s enrolled in Canada and the number grows every day thanks to intiatives like this creative Nestle case insert.

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Canadian Chef Educators

The Canadian Chef Educators Association supports Foodservice Rewards…

Just a quick note to share that the Canadian Chef Educators Association has updated its website with a link to Foodservice Rewards, which receives approximatley 10,000 uniques visitors per month. The Association is also planning on blasting out a FSR-supplied email to its 300 members.

 

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