One of the unsung benefits of our twice-yearly Sponsor Meetings is the opportunity to network with industry peers. At this winter’s meeting, we’re introducing Sponsor Speed Dating: A round-robin of 10 minute meetings with each member of the coalition to share best practices, plan joint promotions or simply exchange business cards. More details available here.
On 09.26.05, In Meetings, by Tiger
One of the unsung benefits of our twice-yearly Sponsor Meetings is the opportunity to network with industry peers. At this winter’s meeting, we’re introducing Sponsor Speed Dating: A round-robin of 10 minute meetings with each member of the coalition to share best practices, plan joint promotions or simply exchange business cards. More details available here.
About 40 people will be attending the UK FSR launch meeting to hear among others, Karla Bendel describing the program’s impact on Nestle’s US business and David Field, the MD of Nestle UK, describing their plans for the UK rollout…
The UK office is more creative:
Look at this campaign inviting prospects and the trade press to tomorrow’s UK launch of FSR at the ultra-hip London restaurant, Quod.
It consisted of three waves:
1) A grapefruit mailed with a “keep your eyes peeled” sticker and the date written on the peel in black marker – no other details
2) A teaser invitation sent via e-mail with a few more details
3) This grapefruit shaped printed mailer with all event details
About 40 people will be attending to hear among others, Karla Bendel describing the program’s impact on Nestle’s US business and David Field, the MD of Nestle UK, describing their plans for the UK rollout.