Foodservice Marketing » Landing Pages http://www.foodservicemarketing.com case studies, best practices Tue, 15 May 2012 20:48:44 +0000 en hourly 1 http://wordpress.org/?v=3.1 “Peel” back Foodservice Rewards http://www.foodservicemarketing.com/peel-back-foodservice-rewards/ http://www.foodservicemarketing.com/peel-back-foodservice-rewards/#comments Wed, 01 Jun 2011 18:54:11 +0000 Lisa http://www.foodservicemarketing.com/?p=2911
  • Use Every Touch Point Advance uses every touch point to reach operators......
  • Best Practice – Websites Feature Foodservice Rewards Some excellent examples of how some sponsors are leveraging Foodservice Rewards...
  • Advance & Pierre to Merge Advance Pierre Foods will be the name of the newly merged...
    • ]]>     http://www.foodservicemarketing.com/peel-back-foodservice-rewards/feed/ 0     Celebrate Butterball’s Launch Campaign http://www.foodservicemarketing.com/celebrate-butterballs-launch-campaign/ http://www.foodservicemarketing.com/celebrate-butterballs-launch-campaign/#comments Thu, 12 Aug 2010 16:35:21 +0000 Aaron Thompson http://www.foodservicemarketing.com/?p=2382
  • “Peel” back Foodservice Rewards Advance Foods promotes Foodservice Rewards participation using "Peel" creative and enrollment...
  • Welcome Butterball and Reckitt Benckiser We're pleased to announce the addition of Butterball Foodservice and French's...
  • French’s 1 Million Points Sweepstakes!! Sweepstakes supporting Franks Red Hot Sweet Chili Sauce really gets attention!...
    • ]]>     http://www.foodservicemarketing.com/celebrate-butterballs-launch-campaign/feed/ 0     Survive, Grow, Thrive http://www.foodservicemarketing.com/survive-grow-thrive/ http://www.foodservicemarketing.com/survive-grow-thrive/#comments Mon, 14 Sep 2009 15:03:36 +0000 Tiger http://www.foodservicemarketing.com/?p=1562 Hormel's successful strategy driving case sales above an established baseline is worth emulating... Related posts:
    1. 30,000 Incremental Cases, Wow We tiered the promotions based on past redemption history so that...
    2. 2006 promotion ROI results are in! Foodservice Rewards manufacturers ran 82 promotions last year. 88% had a...
    3. Dot Banner on FSR This Dot Foods banner on the DSR and distributor portion of...
    ]]>     http://www.foodservicemarketing.com/survive-grow-thrive/feed/ 0     Cross-Sell / Up-Sell With Each Reward Code http://www.foodservicemarketing.com/cross-sell-up-sell-with-each-reward-code/ http://www.foodservicemarketing.com/cross-sell-up-sell-with-each-reward-code/#comments Wed, 24 Sep 2008 00:39:48 +0000 Tiger http://www.foodservicemarketing.com/?p=831 establish your cross-sell and up-sell messaging displayed with each reward code entry... Related posts:
    1. Code Entry vs. Invoice Submission? The new code entry pages on the re-designed website are producing...
    2. NYT: Reward Code Programs are Popular Even the New York Times is covering the popularity of reward...
    3. Cross-selling made easier It's easier to generate incremental sales across your portfolio than acquire...
    ]]>     http://www.foodservicemarketing.com/cross-sell-up-sell-with-each-reward-code/feed/ 1     Easy as Sliced Pie http://www.foodservicemarketing.com/easy-as-sliced-pie/ http://www.foodservicemarketing.com/easy-as-sliced-pie/#comments Wed, 03 Sep 2008 19:59:27 +0000 Tiger http://www.foodservicemarketing.com/?p=762 Sara Lee example of a new product introduction promoted via an eblast and custom landing page... Related posts:
    1. Launching a new product? Email works Here’s a great example from Schwan’s Foodservice of how to maximize...
    2. P&G’s Batter Up Promotion P&G's "Batter Up" promotion cleverly promotes cross-portfolio purchases via a "double,...
    3. Combo Like Crazy Looking to increase cross portfolio purchases? Take inspiration from Unilever's "combo...
    ]]>     http://www.foodservicemarketing.com/easy-as-sliced-pie/feed/ 0     Lean Cusine Non-Buyer Conversion Promotion http://www.foodservicemarketing.com/lean-cuisine-non-buyer-conversion/ http://www.foodservicemarketing.com/lean-cuisine-non-buyer-conversion/#comments Thu, 17 Jul 2008 04:10:28 +0000 Tiger http://www.foodservicemarketing.com/583/ Nestlé promotion netted "a number of Big Fish that our sales teams will definitely be following up with" according to Lee Guss... Related posts:
    1. Kraft Crackers Craze Promotion Kraft's Cracker Craze! Promotion is an excellent example of how to...
    2. P&G’s Batter Up Promotion P&G's "Batter Up" promotion cleverly promotes cross-portfolio purchases via a "double,...
    3. Are You A Regular Buyer? 1st Time Buyer? Solo eBlasts like this one from King and Prince are a...
    ]]>     http://www.foodservicemarketing.com/lean-cuisine-non-buyer-conversion/feed/ 0     Kraft Crackers Craze Promotion http://www.foodservicemarketing.com/kraft-crackers-craze-promotion/ http://www.foodservicemarketing.com/kraft-crackers-craze-promotion/#comments Wed, 26 Mar 2008 13:45:49 +0000 Tiger http://www.foodservicemarketing.com/kraft-crackers-craze-promotion/ eblast with a custom landing page... Related posts:
    1. P&G’s Batter Up Promotion P&G's "Batter Up" promotion cleverly promotes cross-portfolio purchases via a "double,...
    2. Promote with an integrated landing page Spoon Tycoon is Campbell's clever theme for their million point sweepstakes......
    3. Lean Cusine Non-Buyer Conversion Promotion Communicated exclusively via digital marketing, this clever Nestlé promotion netted "a...
    ]]>     http://www.foodservicemarketing.com/kraft-crackers-craze-promotion/feed/ 0     Use Every Touch Point http://www.foodservicemarketing.com/use-every-touch-point/ http://www.foodservicemarketing.com/use-every-touch-point/#comments Thu, 14 Feb 2008 00:03:49 +0000 Tiger http://www.foodservicemarketing.com/use-every-touch-point/ Advance uses every touch point to reach operators... Related posts:
    1. Advance & Pierre to Merge Advance Pierre Foods will be the name of the newly merged...
    2. “Peel” back Foodservice Rewards Advance Foods promotes Foodservice Rewards participation using "Peel" creative and enrollment...
    3. SMA Incentive program going gangbusters! The Sales and Marketing Agency Incentive has come to a close...
    ]]>     http://www.foodservicemarketing.com/use-every-touch-point/feed/ 0     Drive newsletter sign-ups http://www.foodservicemarketing.com/drive-newsletter-sign-ups/ http://www.foodservicemarketing.com/drive-newsletter-sign-ups/#comments Wed, 06 Feb 2008 16:52:20 +0000 Tiger http://www.foodservicemarketing.com/drive-newsletter-sign-ups/ ExtraPoints newsletter to drive operators to your own educational properties... Related posts:
    1. Newsletter and Survey Click-Through Data Aggregate promotion and survey link click-through data from January through September...
    2. 1,974 hospitals participating Hospitals respond to direct mail as evidenced by this campaign......
    3. P&G 500% override! P&G is offering a 500% override as a DSR incentive during...
    ]]>     http://www.foodservicemarketing.com/drive-newsletter-sign-ups/feed/ 0     Dawn Scavenger Hunt http://www.foodservicemarketing.com/dawn-scavenger-hunt/ http://www.foodservicemarketing.com/dawn-scavenger-hunt/#comments Thu, 01 Jan 1970 00:00:00 +0000 Tiger http://www.foodservicemarketing.com/dawn-scavenger-hunt/ Dawn Scavenger Hunt sends operators to key collateral to find hidden codes... Related posts:
    1. Coalition Release 18 Notes The new Sweepstakes promotion type is just one of the improvements...
    2. Newsletter and Survey Click-Through Data Aggregate promotion and survey link click-through data from January through September...
    3. Competitive Use Survey for Lead Generation By asking three simple questions, you can quickly identify high volume...
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