I’ve heard that it costs about $30 to verify a coupon/rebate, then process a check through the typical manufacturer accounting system.   Wow!  This prompted further thought about coupons and rebates as “status quo” tools manufacturers use to influence operators to purchase their products.   So we made a comparison list (and checked it twice)!  Foodservice Rewards is the most efficient and effective way for foodservice manufacturers to influence operator purchases at the “street”.    A little less “status quo” could help fund a lot more results!