Wow, a best-ever integration of Foodservice Rewards to a Sponsor’s website…
Not only has Smucker’s Foodservice maximized the promotional real estate on their website, they’ve launched with two super-successful promotions.
Writes Sean Nugent, Marketing Manager, Foodservice: “Aaron, I’ve received lots of positive feedback on promo results! Let’s discuss how soon we can do two more…”
We can help with that :-)
Nestle’ leverages Foodservice Rewards in their enewsletter to operators…
Nestle’s monthly MIX online newsletter offers up suggestions to operators on how to keep employees motivated. Tip #5 – Use Foodservice Rewards points to offer incentives for performance. This is a terrific example of how to integrate Foodservice Rewards across your operator communications!
Advance Pierre Foods will be the name of the newly merged organization…
From the press release: Senior management from Pierre Foods, Inc., Advance Food Company, Inc. and Advance Brands, LLC, announced today that the Boards of Directors of all three companies have unanimously approved and entered into a definitive merger agreement. The combined company will be called Advance Pierre Foods and creates a leading supplier of value-added protein and handheld convenience food products to the foodservice, school, retail, club, vending and convenience store channels.
P.S. See how cleverly they promotes a “peek” of Foodservice Rewards on the website’s top right corner.
Capture Operators’ emails directly on your website with this clever Foodservice Rewards call-out…
Daymark Safety Systems’ website is a best-practice example of how to integrate Foodservice Rewards to drive hoped-for behaviors like email capture and online ordering.
Here are the files to enhance your website with Foodservice Rewards…
Pilgrim’s Pride raised the bar today with this integration of Foodservice Rewards on their website. Should you wish to enhance your foodservice website similarly, just download this file (right-click, “Save Target As…”) It’s a flash file and should be embedded on the web page as 588 pixels wide by 189 pixels high to appear correctly.
You may also want to accompany any website re-launch with an eBlast.
Use the ExtraPoints newsletter to drive operators to your own educational properties…
If you’ve been clever enough to create a custom website to educate operators be sure to drive traffic as Campbell’s has using the ExtraPoints newsletter and banners on the FSR website.
Reminder: we’ll co-fund enrollment points whenever the sponsor provides the media – whether it’s direct mail, websites, telemarketing, trade show activities, smoke signals or town crier.
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Perdue foodservice featured Foodservice Rewards prominently on their website to promote…
BI deliberately named the Foodservice Rewards program descriptively so that you can “make it your own” simply by preceding it with your band name.
Notice how even Colloquy, a leading loyalty publication, appears to believe the program is proprietary to Perdue. That’s the right way to leverage the program with your operator audiences :-)
Young’s Foodservice cleverly integrates Foodservice rewards into their website…
“This part of our site is just for caterers who want to make more of fish.
It is designed as a forum to share information via our notice board, receive menu/recipe ideas, Academy of Seafood for staff training and even some fishy tales and gossip!” (And notice how Young’s cleverly integrates Foodservice Rewards.)
Don’t forget to update your website with the yellow Foodservice Rewards logo…
Take a moment to update your website and advertising with the new, yellow Foodservice Rewards bug as Basic American Foods has done on their home page. Just point your webmaster to the updated Foodservice Rewards brand standards guide.
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