Foodservice Rewards has over 1,200 followers on Twitter that get updated every time we tweet (the Twitter term for ‘send a message’). Our followers include restaurants all over the country, chefs and other foodservice professionals.

We can now tweet your promotions as another way to reach members of your audience. Here’s an example of what you can do:

3X Points on every case of Dawn Dish Detergent! School fdsrvc only pls. Valid 5/30/09-7/30/09 Click for details: http://tinyurl.com/kka5ab

A few things to note:

  • Tweets are limited to 140 characters. Abbreviation is common and encouraged.
  • We cannot segment tweets, so either define your audience in the tweet or tweet promotions that include everyone.
  • For lengthy links, we can shorten them using tinyurl.com (see example above) – allow 25 characters.

    • Just contact Tyler Aasness, Foodservice Rewards Community Manager for details.

    P.S. Before you decide tweeting is a waste of time, read this article detailing the success a pizza joint and a yogurt shop have had using Twitter as a communication device. It also describes some potential future applications and tools to be used with Twitter that are very interesting.

    P.P.S. follow our blog updates at http://twitter.com/FoodserviceComm

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