In tough economic times, freebies for restaurant customers have regained popularity, according to this Star Tribune article referencing Moving Targets.

Jay Siff, CEO of Moving Targets writes:

Hi Tiger,

I want to let you know how delighted we are with the level of FSR participation we’re getting from our restaurant customers.

We’re regularly signing up new customers for our 3 direct response marketing programs: Moving Targets, Birthday Connections, and Loyal Rewards. But just as important, we see an amazingly high level of participation in those redeeming FSR points. That, no doubt, makes us more valuable to our customers and I’m sure will lead to greater customer loyalty.

This is truly a win for everyone involved. Keep up the good work.

I look forward to our long future together.

Best regards,
Jay

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