Kellogg’s Canada Live!

Kellogg’s Canada launched their cereal portfolio participation in Canada today, supported by email, direct mail, POS and a sweepstakes overlay…

We’re excited to announce that Kellogg’s Canada went live in Canada today – a big thanks to Tyler Aasness, Aaron Thompson and the entire operations team for their efforts.

Kellogg’s also launched a page on their website that includes sell sheets operators can download. For fun, you can also click on “francias” at the top-right of the screen and see the site in French.

To get them off to a great start, we’re mailing postcards to 4,000 operators who have participated in previous Kellogg’s promotions (English & French versions). We’re also sending eBlasts to all Canadian operators promoting a sweepstakes they can enter by redeeming Kellogg’s reward codes.

Aller le Canada!

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New Sponsors, Eh?

Kellogg’s and Smucker’s bring the number of manufacturers in the bilingual Canadian Foodservice Rewards program to eight…

Canadian_FlagWe’re pleased to announce a duo of new sponsors of the Canadian Foodservice Rewards program: Kellogg’s and Smucker’s bring the number of manufacturers in the bilingual Canadian Foodservice Rewards program to eight, with over 30 individual participating brands. Welcome!

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