Don’t forget to use Foodservice Rewards to launch your sampling efforts. Example: This clever sample offer from Sugar Foods was oversubscribed.
As a reminder, you can target your audience by any of the fields we store in the database. As an extreme example, if you wanted to send your sampling offer – or any offer – to Chefs (title) named Jeff (first name) in Colleges & Universities (sub-segment) in Minnesota (state) who are not contact managed (ownership type) whose primary distributor is SYSCO (distributor) who have been in the program for at least a quarter (enrollment date) and have not yet purchased from you (product), you could.
Imagine the possibilities for promoting newly stocked items, growing under-penetrated segments, driving contract management compliance and more!
