From: Foodservice Rewards [customerservice@foodservicerewards.com]
Sent: Wednesday, February 06, 2008 8:12 AM
To: Beaudoin, Tiger
Subject: ExtraPoints: Your Foodservice Rewards Newsletter
Tiger, your balance as of 02/06/2008 is 25050 points.
Inside This Issue: Foodservice Rewards News
Messages from Our Sponsors
Why should you talk to your operators about Foodservice Rewards®?

The obvious reason is that you’ll be rewarded with 1,600 points for every new operator you enroll – with no limit to how much you can earn. But there’s more to it than the tangible “what’s in it for me.” Foodservice Rewards provides real value for operators, and by introducing them to the program, YOU bring additional value. Here’s a recent email from an operator:

“We use our FSR points for employee incentives at our annual holiday party. We save up for the year and then buy something sweet to raffle off. It is fun for everyone and an excellent perk for our stores, because it is just one more item we can give out that gets someone really excited to be a part of our team.”

Luke Duncan
Kitchen Manager
Scotty's Brewhouse
West Lafayette, IN 

Foodservice Rewards brings value to Scotty’s Brewhouse by making their annual holiday party more enjoyable and helping to create a dedicated staff that is ‘excited to be part of their team.’ How much is that worth to an operator?




 
IT PAYS TO SELL PREMIUM!

Introducing PERUGINA® Dark Hot Cocoa from Nestle Foodservices! Made with only 6 simple ingredients with no artificial flavors, it contains a 26% natural dark cocoa content. Using cocoa beans sourced from the exotic region of Papua New Guinea, PERUGINA hot cocoa's exquisite taste is perfect for any upscale operator looking to deliver a uniquely premium hot cocoa experience. Unmatched for its richness and flavor intensity, it embodies the PERUGINA heritage and dedication to premium chocolate. Operators will want to experience the "Art of Taste" that is PERUGINA Dark Hot Cocoa.

Starting January 1st, 2008 earn 1,000 BONUS POINTS when operators you are connected to buy 20 cases of PERUGINA Dark Hot Cocoa. Offer ends March 31, 2008.

For more information, click here.




300% OVERRIDE ON CASES OF DAWN®!

Dawn has reached an important milestone - serving you and your customers for over 30 years.  To celebrate, we're giving you a 300% override each time your customers buy Dawn products!

HERE'S HOW:

For every case customers redeem of Dawn Manual Dish Detergent (8.38 oz. and gallon sizes) you get 3X the FSR points that your Operator earns!  Hurry, offer valid 1/1/08 - 3/31/08.

For your copy of P&G Professional's quarterly BIZSAVER with tips, trends and valuable product offers, CLICK HERE!

Want more info on P&G Professional products?  Visit www.pgbrands.com or call 1-800-332-7787.




EARN DOUBLE THE POINTS WHEN YOU SELL NABISCO!

Between February 1 and March 31, 2008 every time one of your operators redeems a Foodservice Rewards code for Nabisco crackers,  you will earn DOUBLE points for their cracker purchases! Sell more Nabisco crackers now and encourage your operators to redeem by March 31, 2008, so you can start collecting points to reward yourself!

With so many #1 brands, Nabisco crackers nearly sell themselves. Visit our cracker site at www.kraftfoodservice.com/crackers for product information, recipe suggestions and pairing guides to help you recommend the right crackers to meet your customer’s needs.

Go ahead, reward yourself. An easy add-on sale and double the points - with Nabisco, the possibilities are endless!




ADD MORE TASTE AND APPEAL WITH NABISCO CRACKERS

Don’t forget the crackers when selling seafood items this season. Help your customers add more taste and appeal to their seafood dishes by offering Ritz Crackers.

Ritz Crackers are an easy add-on sale, and a simple way for your customers to add that extra value and golden crisp crunch to their signature seafood dishes.

To close the deal, recommend Ritz Crackers for outstanding dishes like New Orleans Crab Cakes, Bistro Salmon Steaks and Dijon-Crusted Fish. Or, suggest single-serve packages of Ritz, Premium Saltines or New England Oyster Crackers for seafood soups and salads to help maximize flavor without increased labor costs.

For more details on seafood and Ritz recipes, visit www.kraftfoodservice.com/recipes.
 




SELL MORE WITH THE NABISCO CRACKER SITE

To help you give your customers something extra you can use Nabisco’s cracker website at www.kraftfoodservice.com/crackers.  Here, you will find valuable information that can help your customers get ahead of the competition.

At the site, look at our great cracker pairing guides and recipe suggestions. Also find product information about the brands your customers love, including #1 brands like Ritz, Premium and Honey Maid.

So when you are selling this season, think crackers! Use our pairing guides to suggest the cracker varietites that will go best with your customers soup, wine or cheese offerings-it’s an easy add on sale.




ExtraPoints® wants you!

Tell us how Foodservice Rewards benefits you. We hear from operators all the time but we also want to hear from DSR’s like you. Your comments give us ideas for improving the program and providing more value for you. Click here to send us an email and tell us how you find it valuable.

Please note: By sending press releases, story ideas, photos or any other related items, you are giving Foodservice Rewards and BI permission to reprint and/or use without restrictions or additional permission.




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